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Stretch the moment, longer.
That is a taste of summer.
In my memory about summer, it always contains lots of moments. They are all present the season.
However, they are not always very clear, mostly it is a feeling, like a blur image in my mind.
The good thing is that when the image is blur, the feeling is still clear, and guess what, it might be stronger.
A summer campaign for Porsche China, including posters and films.
Half, half, combine!
Tiger, tiger, you won!
Based on the Chinese cultural heritage, combining with the hero product in the new year, a new story has been created.
In the year of tiger, let the tiger bring us the power and the fortune.
An online game made for Porsche China, in Chinese New Year. The game gained 174,113 participation in 70 days, and sent out 7000+ new year gifts.
A private diary,
A 404 reality.
During the lockdown, I used design to heal myself, and also, let myself not forget.
I do not know what I can do, but I will never forget, never.
A zine that made as an echo of the zine that I made in 2017. To memorize the life in Shanghai 2022.
A shared brand,
A viable magic land.
It is such a big place, so many kinds of food can be produced from this land. But how to combine all the power together and show a bigger impact?
Here comes this shared brand. It is not only a shared name, it is also a system that can sustainably help this land grow.
We made the image move, and hope the economy can move (forward) too.
A brand video that made with talents online, for this magic land.